FOUNDER

DJ Hardy is a passionate and purposeful public relations and marketing communications professional with over 12 years of experience serving clients in the media, technology, sports, entertainment, CPG, and consumer tech space. His wealth of experience includes roles as go-to media specialist, creative brand strategist, senior account lead, and influencer relations expert with a focus on targeting culturally conscious millennials and Gen-Z. His dynamic background includes experience working with 75+ brands across culture, music, fashion, lifestyle and entertainment, and leading dynamic teams to consistently outperform goals and expectations.

CREATIVE STORYTELLER + BRAND STRATEGIST

Derrick Holman is a creative storyteller and brand strategist at Arxna. With a talent for crafting compelling narratives and strategic branding, he excels at connecting brands with their audiences. In his previous roles, he honed his skills as a Digital Marketing Specialist at Johnson Security Bureau, Inc., a Content Coordinator & Copywriter at The Soap Box, and a Music Coordinator at IMI Studios NYC. Derrick's unique perspective and adaptability make him a valuable asset to Arxna and a force in the world of marketing and communications.

PR ASSISTANT

Michael DeLeeuw is a dynamic and driven PR Assistant at ARXNA. A recent graduate from the University of Johannesburg with a major in Communication, Michael brings a fresh perspective and a wealth of knowledge of the Black Gen-Z consumer to the world of public relations.